With the help of the bw-i office in Nanjing, we have begun our market entry into China. Since 1986, there has been a strong partnership between the state of Baden-Württemberg and the province of Jiangsu.

Due to the high demand from the Asian market, we saw an opportunity to take the next step in expanding our market presence. After three months of intensive planning, we are now ready to present our innovative products to a new field.

A significant part of this effort is contributed by Mr. Lei Zhang, who represents us on-site in Nanjing. We thank him for the excellent collaboration and believe that this is just another milestone on our path to international market development.

Photo: from left to right: Lei Zhang (hsp Chief Representative China), Bernhard Weber (General Manager, Baden-Württemberg International - Nanjing), Steffen Tomac (Business Development Manager hsp), Madeleine Hösker / Florian Fröde (hsp America)